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Your identity is everything. We make it our job to protect it, grow it, give it direction. We can undertake as little or as much as required. A brand audit, research, design, guidelines, implementation… We can revitalise an organisation with a refreshed identity, focus thinking, instil brand values into your business, set the tone of voice, engage staff, create synergy across the board… Like we say, your identity is everything.

We can help you gain an insight into the perceptions and experiences of your target market. This can be gleaned via web-based surveys, street interviewing, focus groups, SMS mobile research, exit surveys after an event for instance, and more. But it’s important to enter into any research with surety that the results can be acted upon – not much point otherwise we say!

Once we fully understand the aims of the client and have a budget to work with, we search out the most salient media solution to achieve the objectives. To this end, our media planners draw on both statistical material - and a large helping of vision. The team looks at TV, radio, outdoor, press, as well as the many online media options available. They’re able to use their buying power and negotiating skills not necessarily to buy the cheapest, but to secure best value.

With advertising in our DNA we get a real buzz from ensuring our clients a good return on their investment. We’re about advertising that sells. This can be in the form of traditional press ads and advertorials; radio; TV; street furniture; billboards; transport or newer channels like banner ads on websites; SMS mobile messaging or ambient, fringe methods such as pizza boxes, sandwich bags; guerrilla tactics such as street stencilling or better still a totally unique, powerful and imaginative idea that will connect with your target… we could go on.
What drives a consumer? Once we understand their motivations we'll help them on the journey from consumer to shopper to buyer. You might want to move old stock, counteract competitor activity, promote a new product, encourage repeat purchases, motivate staff - whatever the requirement if this is proven to be the best method, we'll help you create the right promotion piece and deliver it at just the right time.

It's as important to make the messaging to your staff as vibrant as the outward communications. After all, they're what makes your company. You want to move them from awareness to advocacy. Motivate them. Engage them. Effective communication can result in lower staff turnover rates and improved performance. Internal newsletters, posters, intranet campaigns, induction manuals, all play their part in improving relations.

Old school fundamentals applied to the new advertising environment. This discipline is all about spreading the word, engaging, evoking a direct response and capturing valuable data. As well as building effective websites with easy to use content management systems, working alongside our partners we can help engage with your market through email campaigns, microsites, virals, social networking, bookmarking, classic banners, interactive banners, games, search engine optimisation, pay-per-click campaigns, mobile marketing, audio and digital streaming, whilst monitoring and measuring through web tracking and analytics. There's a worldwide web of opportunities...
This ranges from newsletters, magazines, leaflets, guides, postcards, invitations and programmes to table talkers, mailers, handbooks, policy documents, prospectuses, directories… and if we haven’t printed it yet we’re sure we can.
Many agencies today have disbanded their production department, leaving it to the account handlers and designers to oversee this crucial aspect of a project. Not us. Commissioning printers, assessing environmental standards, stock selection, special finishes, artwork specification, proofs, packaging instructions and delivery dates are diligently handled by our dedicated production department. Our many years in the business means we have excellent relationships with printers nationwide plus some serious buying power thanks to regular commissions.

There are thousands of manufacturers and printers on the internet offering cost-effective bannerstands, pop-ups, flags, teardrops, table covers and the like. Producing impactful and legible graphics for display is an art – and we’re good at it. If you’re at a busy event at home or abroad you want real ‘stand-out’. We take into consideration viewing distances, dead areas, the materials being used, the printing method, durability, weight and portability to produce the best solution.
The same goes for promotional material – even a lanyard or pen can go badly wrong! Then there’s external and internal signage of which we have years of experience. We can advise on materials and printing methods, design, plan and oversee the manufacture and installation.

For us this service goes a lot further than press releases for newspapers, magazines, radio and TV. We help clients grab attention, shape public opinion and activate discussion by all means possible. Conversation or word of mouth is the new ‘earned media’. Online forums, blogs, social networking, audio and video streaming all have an important part to play. Experiential marketing too - from workshops to roadshows, they enable people to sample your environment and make up their own minds.
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